You're The Lonely One

A Valentine's Day promo celebrating the "single Valentine's Day". As a social media experiment I put out a teaser calling for sign-ups, via comment and following my Instagram account, to receive the valentine DM'd to Instagram inboxes, resulting in broad interaction, and eventually hundreds of video valentines sent out. 

More photos below!

Process:

The piece was created entirely by hand, painting the white script, the black brush capitals and adding florals to fill it out and create more dimension. The hand-painted texture combined with the surface texture and visual interest of the florals make for a striking piece filled with unique details.